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Podcast - Truth on blogging as a lucrative career with Claire Sulmers of Fashion Bomb Daily

On this episode of the SPQ Chat we hear from Claire Sulmers, an author, entrepreneur, and Creator of Fashion Bomb Daily. Her goal when graduating from Harvard was to be a story teller behind the scenes who helped to make a difference in media. But of course things did not go exactly according to planned. Claire let’s us in on the twists and turns that led her to writing for publications like Vogue Paris and Essence magazine, penning a book, and building a staple cultural fashion brand with over a million followers then facing a plot twist when the heart of her business was shut down by Instagram. She shares her lessons learned, tips to keep going, how she was able to transition her blog content to social media and scale plus so much more.

What we are talking about:

  • How to develop a great brand

  • Allowing yourself to follow the unexpected path

  • Being a creative entrepreneur

  • The truth about transitioning a blog into a lucrative career

  • Adding value and diversifying your offerings

  • Losing money to eventually make money

  • How she rebounded after having her business Instagram shut down at 1 million plus followers

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